This episode’s guest is Joe Marcoux, Creator of the S.O.S. (Sales Objection System). He brings lived experience not only from himself, but from the many bike shops he has visited and spoken with. We’re excited to have him on to talk about what he sees and learns firsthand in his work with bike shops, especially when it comes to the sales process.

The NBDA has been here since 1946, representing and empowering specialty bicycle dealers in the United States through education, communications, research, advocacy, member discount programs, and promotional opportunities. As shops are facing never-before-seen circumstances, these resources offer a lifeline. Together, we will weather this. We at the NBDA will not waver in our commitment to serving our members even during this challenging time—but we need your support.

Now is the time to become a member as we join together to make one another stronger. Whether you’re a retailer or an industry partner, your membership in the NBDA is one of the best investments you’ll make this year. 

Learn more about the benefits of being a member and join now.

The post Make Your Bicycle Business Soar appeared first on National Bicycle Dealers Association.

Understanding customer eBike needs and wants (they may not be what you expect!)

Jeff Weiss – Head of Sales, Denago eBikes

Jeff and the team at Denago eBikes have more than 100 years combined experience in the bicycle industry. In this webinar, they’ll share ideas to improve profitability and customer satisfaction at retail bicycle shops by understanding the unique needs of eBike buyers, especially new cyclists.

You must be logged into your NBDA member account to access the recording below:

The following content is accessible for members only, please sign in.

The NBDA has been here since 1946, representing and empowering specialty bicycle dealers in the United States through education, communications, research, advocacy, member discount programs, and promotional opportunities. As shops are facing never-before-seen circumstances, these resources offer a lifeline. Together, we will weather this. We at the NBDA will not waver in our commitment to serving our members even during this challenging time—but we need your support.

Now is the time to become a member as we join together to make one another stronger. Whether you’re a retailer or an industry partner, your membership in the NBDA is one of the best investments you’ll make this year. 

Learn more about the benefits of being a member and join now.

The post Understanding Customer eBike Needs and Wants appeared first on National Bicycle Dealers Association.

This episode’s guest is Robert Pasin, Chief Wagon Officer of Radio Flyer. While most people know Radio Flyer best for the beloved little red wagon, they are routinely introducing dozens of new products per year. Their award-winning Chicago-based design team innovates in every product category. We’re focusing on one of these categories familiar to our listeners – ebikes – with the launch of their Flyer brand. Listen in and learn what sets Flyer’s ebike offering apart, review brand building, and how Robert champions the customer experience in delivering joy to families.

The NBDA has been here since 1946, representing and empowering specialty bicycle dealers in the United States through education, communications, research, advocacy, member discount programs, and promotional opportunities. As shops are facing never-before-seen circumstances, these resources offer a lifeline. Together, we will weather this. We at the NBDA will not waver in our commitment to serving our members even during this challenging time—but we need your support.

Now is the time to become a member as we join together to make one another stronger. Whether you’re a retailer or an industry partner, your membership in the NBDA is one of the best investments you’ll make this year. 

Learn more about the benefits of being a member and join now.

The post Trusted by Families for Over 100 Years appeared first on National Bicycle Dealers Association.

Irvine, CA – August 11, 2023- The National Bicycle Dealers Association’s P2 Group Canada is excited to announce its upcoming meeting in September, to be held in the scenic town of Cranbrook, British Columbia. This gathering promises to be a pivotal event for bicycle retailers across Canada, as the association extends a warm invitation to other Canadian retailers to apply to be part of the P2 group and join at the in-person experience.

The P2 initiative, launched by NBDA in 2006, has been a driving force behind the success of specialty bicycle retailers. Its collaborative approach empowers retailers to enhance their sales strategies, boost profitability, and elevate the overall customer experience. Over the years, more than 100 retailers have participated in this program, reaping the benefits of shared insights and best practices. The retailers within the program engage in virtual monthly meetings and biannual in-person gatherings. During these sessions, participants can exchange, compare, and analyze specific business data, enabling them to collaborate on operational improvements and strategic planning.

“The Canadian group has a dynamic way of supporting one another – those looking to prepare best for 2024 should take advantage of joining the program now,” stated Chad Pickard, Co-Moderator of NBDA P2 Group Canada.

Current P2 Canadian Group Member, Greg McDonald, GM of Ridley’s Cycle commented, “The P2 groups I’m participating in have been incredibly helpful. It’s helped us save almost $85,000 in net profit by analyzing operating expenses, increased our service sales by collaborating and learning from another dealer by staffing to meet historical demand in the moment, and provided comparative metrics to see where we’re winning or losing. It’s been providing tons of benefits and I’ve grown close to the folks in our group, and it feels like there’s more people ‘in your corner’.”

Key highlights of the upcoming September meeting include:

• Networking and Knowledge Sharing: Retailers from across Canada will have the chance to connect, exchange ideas, and learn from one another’s experiences in the cycling market.
• Interactive Retail Store Visit: Attendees will participate in a tour of a group members retail store and follow up with discussions focused on sales strategies, operational efficiencies, and customer engagement.
• Scenic Cycling Opportunities: Cranbrook’s stunning landscapes and cycling trails offer participants the chance to experience firsthand the beauty and potential of the cycling industry in the region.

Interested retailers, both established and newcomers, are encouraged to seize this unique opportunity to join the NBDA P2 Group Canada and be a part of the Canadian-specific P2 Profitability Project group. This collaborative effort promises to empower businesses, stimulate growth, and contribute to the advancement of the Canadian cycling retail sector.

NBDA President Heather Mason added, “The expansion of our P2 program into Canada last year showcases our commitment to fostering growth, innovation, and collaboration within the Canadian bicycle retail industry.”

For more information and to sign up for the P2 Program, please visit the NBDA P2 Webpage.

About National Bicycle Dealers Association’s P2 Group Canada: The NBDA P2 Group Canada is a division of the National Bicycle Dealers Association (NBDA) committed to advancing excellence, profitability, and collaboration in the Canadian bicycle retail sector. The P2 initiative provides retailers with a platform to share insights, strategies, and best practices to drive growth and success.

The post NBDA Canadian-Specific P2 Profitability Project Group to Host September Meeting in Cranbrook, BC, Invites Canadian Retailers to Join appeared first on National Bicycle Dealers Association.

A glance at some of the trends that will shape up bike design in the following years. With more than 250 bicycle designs in the last 10 years, CERO Designs (Barcelona, Spain) is the driving force behind UNNO Cycles.

CERO has been responsible for the design of some of the sexiest bikes that we currently see in the US market.

Name: Sebastián Arredondo
Title: Sales Director for UNNO Mountain Cycles. Bio: Sebastián Arredondo is an economist with a strong focus on the bicycle business. With over 20 years of experience, he has specialized in helping companies grow their presence in the cycling industry. In his role of Sales Director, he is currently building UNNO’s dealer network internationally. Before UNNO Sebastian also served as the Export Director for BERRIA BIKE consolidating the brand’s presence in Europe.

You must be logged into your NBDA member account to access the recording below:

The following content is accessible for members only, please sign in.

The NBDA has been here since 1946, representing and empowering specialty bicycle dealers in the United States through education, communications, research, advocacy, member discount programs, and promotional opportunities. As shops are facing never-before-seen circumstances, these resources offer a lifeline. Together, we will weather this. We at the NBDA will not waver in our commitment to serving our members even during this challenging time—but we need your support.

Now is the time to become a member as we join together to make one another stronger. Whether you’re a retailer or an industry partner, your membership in the NBDA is one of the best investments you’ll make this year. 

Learn more about the benefits of being a member and join now.

The post Future Forecast: Trends in design, materials and technologies in the bike business appeared first on National Bicycle Dealers Association.

This episode’s guest is Denago CEO Dave Duecker. Denago focuses on offering the best in high-quality ebikes. They also focus on making those bikes affordable for customers AND put value on the independent bike dealer relationship. The conversation includes the importance of the IBD, people, product, and safety.

The NBDA has been here since 1946, representing and empowering specialty bicycle dealers in the United States through education, communications, research, advocacy, member discount programs, and promotional opportunities. As shops are facing never-before-seen circumstances, these resources offer a lifeline. Together, we will weather this. We at the NBDA will not waver in our commitment to serving our members even during this challenging time—but we need your support.

Now is the time to become a member as we join together to make one another stronger. Whether you’re a retailer or an industry partner, your membership in the NBDA is one of the best investments you’ll make this year. 

Learn more about the benefits of being a member and join now.

The post The IBD as the Centerpiece of Distribution Strategy appeared first on National Bicycle Dealers Association.

Easily register bikes with 529 Garage at checkout

While you may capture a bike’s serial number in your sales system, that information is only available to the store. If a bike is stolen, the community can’t use it to assist in a recovery. With the 529 Garage, users can manage their registration and have all the information to start an alert if it’s ever needed, regardless of the time of the day. 529 Garage integrates with Lightspeed, Vend and Ascend POS to make registering a bike as easy as just a couple of clicks. Use a different POS system? Let us know and we’ll do our best to come up with a solution for you.

Shield your customer’s bikes against theft

529 Garage Shield kits are a great add-on item for all bike sales. The 529 Shield not only makes it easier to look up a bike to locate its owner, but also acts as a deterrent to thieves like a security system sticker in a home window. As a Project 529 Registration Station, you’ll appear on our website locator map to help point local cyclists to your store.

Register your fleet

Does your shop rent bikes? Protect your rental fleet by registering the bikes with us! Registering with the 529 Garage is a proactive step that takes less than 5 minutes, and in the event a bike goes missing, you’ll be able to quickly engage the 529 Garage community in recovering the bike.

Register your inventory

Grab all the details about the bikes in your inventory easily with our app, and transfer the registration to the new owner with just their email address on purchase. Having your inventory registered not only helps safeguard your shop’s bikes, but may help you get a discount on your insurance.

Verify used bike purchases

Does your shop buy used bikes? Check the bike on 529 Garage to avoid buying stolen property.

NBDA Member Offer

As a member of the NBDA, Project 529 is offering a 5% discount on wholesale pricing.  Current wholesale prices average a discount of 60-80% from MSRP (depending on the format and volume).  To get started, go to https://project529.com/garage/bike_shops or contact Project 529 at sales@project529.com to learn more (and generate revenue!).

Whether you’re interested in just protecting your own bike, or offering that extra level of protection to your customers, this is a deal that’s hard to pass up! Once you sign up to participate, you will appear on the Project529 website here: https://project529.com/garage/shop.

The NBDA has been here since 1946, representing and empowering specialty bicycle dealers in the United States through education, communications, research, advocacy, member discount programs, and promotional opportunities. As shops are facing never-before-seen circumstances, these resources offer a lifeline. Together, we will weather this. We at the NBDA will not waver in our commitment to serving our members even during this challenging time—but we need your support.

Now is the time to become a member as we join together to make one another stronger. Whether you’re a retailer or an industry partner, your membership in the NBDA is one of the best investments you’ll make this year. 

Learn more about the benefits of being a member and join now.

The post 529 Garage for Bike Shops and Dealers appeared first on National Bicycle Dealers Association.

The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. This week’s topics include consumer spending trends, the used bike market, inventory issues, online sales, and FDNY issues vacate notices to e-bike retailers.

The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analysis about the latest in human-powered transportation, including bicycles, e-bicycles, e-scooters, and ride share. Included is a focus on supply chain issues, technology, and both business and consumer trends that drive the marketplace.

The NBDA has been here since 1946, representing and empowering specialty bicycle dealers in the United States through education, communications, research, advocacy, member discount programs, and promotional opportunities. As shops are facing never-before-seen circumstances, these resources offer a lifeline. Together, we will weather this. We at the NBDA will not waver in our commitment to serving our members even during this challenging time—but we need your support.

Now is the time to become a member as we join together to make one another stronger. Whether you’re a retailer or an industry partner, your membership in the NBDA is one of the best investments you’ll make this year. 

Learn more about the benefits of being a member and join now.

The post NBDA News Hour – August 2023 appeared first on National Bicycle Dealers Association.

This episode’s guest is Cesar Rojo, engineer and accomplished ex-World Cup downhill racer. With his team at CERO Design, Cesar is behind Unno, creating some of the most ground-breaking bike and suspension designs in the mountain bike industry of the past ten years. Listen in as we talk about the future of e-bikes in mountain biking and what’s next for e-bike design and innovation.

Go to https://magicmind.com/nbda and use code NBDA20 for 20% off everything and up to 56% off your subscription for the next 10 days.

The NBDA has been here since 1946, representing and empowering specialty bicycle dealers in the United States through education, communications, research, advocacy, member discount programs, and promotional opportunities. As shops are facing never-before-seen circumstances, these resources offer a lifeline. Together, we will weather this. We at the NBDA will not waver in our commitment to serving our members even during this challenging time—but we need your support.

Now is the time to become a member as we join together to make one another stronger. Whether you’re a retailer or an industry partner, your membership in the NBDA is one of the best investments you’ll make this year. 

Learn more about the benefits of being a member and join now.

The post Unno – Go All Out! appeared first on National Bicycle Dealers Association.

Video

The NBDA has been here since 1946, representing and empowering specialty bicycle dealers in the United States through education, communications, research, advocacy, member discount programs, and promotional opportunities. As shops are facing never-before-seen circumstances, these resources offer a lifeline. Together, we will weather this. We at the NBDA will not waver in our commitment to serving our members even during this challenging time—but we need your support.

Now is the time to become a member as we join together to make one another stronger. Whether you’re a retailer or an industry partner, your membership in the NBDA is one of the best investments you’ll make this year. 

Learn more about the benefits of being a member and join now.

The post Retail Design Flex – Episode 2 appeared first on National Bicycle Dealers Association.